Panache’s face is Shonali (Kangana) but though very successful, her drug habit starts becoming a problem for her and subsequently for Panache.Meghna Mathur(Priyanka Chopra) an aspiring model, arrives at Mumbai from Chandigarh.
Gets a good helping hand with an old acquaintance, Rohit (Ashwin Mushran) an aspiring designer who assists big shot designer Rahul Arora (Sameer Soni).
She keeps bumping into another struggling model, Maanav (Arjan) while making the rounds of modeling agencies for auditions. Meghna becomes good friends with Maanav and even starts sharing his apartment after she faces accommodation problems.


Meghna gets noticed by India’s top modeling agency Panache’s top official, Anisha Roy (Kitu)who brings her to Panache boss, Abhijit Sareen’s (Arbaaz) notice. Abhijit gets impressed by her ambitious nature and go getter attitude.Abhijit decides to terminate Shonali’s contract and ropes in Meghna in her place. Soon, Meghna is everywhere.Overnight success spoils Meghna and the budding love relationship between her and Maanav also comes to an abrupt end.
With success her attitude upgrades into arrogance. And this overconfidence gets her tumbling down the slope of success.
If we look at the issue of morality in Bhandarkar's cinema, then all his protagonists reach a stage in their life when they cannot look themselves in the eye.

Priyanka chopra's character is skillfully sketched.
Structuring of the screenplay is as complex as easy the spirit of the story sounds to be.
Mahesh Limaye's cinematography is a little predictable in its bustle-and-bristle images. Fortunately the storytelling is anything but predictable.
There are distinctive Bhandarkar-brand of revelations on the glamour world like how wannabe models get pay-packets for being eye-candy at elite events or how eminent designers tag their labels on apparels from Bangkok's Indira Market to pass-off as their own creations.
The sequences between Priyanka and Kangana are the highlights of this bumpy journey into heartbreak and desolation. Some sequences leave a lump in the throat like the one where the ousted ramp queen Kangana confronts and warns Priyanka in a restaurant loo, or later after they bond.Shonali's death gives shock and unpleasentness, the story ends with a happynote with the success of Meghna again.
There are other characters Janet, Rohith, Rahul Arora, Anisha, Sereen.

2 comments:
yes the movie was really good indeed! seen it twice
i love this song 'marjawa' from fashion
priyanka looked very pretty and adorable here....otherwise i don't like her that much
she kinda reminds me of that donkey in shrek
mmmmmm ya, nice to c u read my post.
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